Among various design and marketing projects during my time at PMC, PMCBox was the main project I co-spearheaded. PMCBox was created as a unique sales tool for Premium Mortgage Corp.’s salespeople to stay connected with their real estate business contacts during a time where face-to-face interaction was limited. I created the booklet layout (inspired by current magazine/subscription box collateral layouts), wrote booklet copy, and created PMCBox logo & “sprinkle” motif used on cover of booklet as well as on stickers used as additional branding, and to keep the box sealed during transport. Another Level II Graphic Designer and I collaborated together on the theme of each box and what items were going to be branded with the Premium Mortgage logo and shipped (based on a quarterly budget we were given). We also chose new color palette for each box based on said themed items inside and the overall aesthetic. Additionally, we were in charge of organizing assembly. Boxes were launched in September 2020 and ran quarterly until May 2022, and in that time, grew overall sales across NYS by 29%.